Friday, June 14, 2019
Customer Service Assignment Example | Topics and Well Written Essays - 2500 words
Customer Service - Assignment ExampleAnd clients demands and expectations argon rising in all(prenominal) day. Customers always expect something more than that they buy. So organizations took several steps to retrain their old customers and if possible attract new customers. Retaining old customers is a game modifier for companies as these customers are loyal to the organization and they guard valuable feedback as per the product and work they buy or get. No matter what an organization providing that enkindle be industrial product or consumer durables but maker have to bundle their product with significant amount of services. Otherwise they will drowse off to their competitor because customer will shift to the competitor from where they are getting more services. That is the reason now every organizations having effective customer policies. If we visit all most all the shops in central London or anywhere in London we shall find out every shops have a quetch and suggestion fo rm and after every purchase no matter what the volume of purchase is seller will give after sale services like home auction pitch or call the taxi or informal baggage etc. For high value consumer durables seller or manufacturer gives free installation and if the product is big and heavy they will provide home delivery and not only that seller or manufacturer are bound to give free insurance that can be lifetime also for some kinds of goods and quarterly or half yearly free servicing is became mandatory from manufacturers end. These are all customer services policies just to retain existing customer and attract new customers. Theoretical background of centering gives several version of key words like Management, organisation. (Cole, G.A. 2004, p.6) P2 Continuous and sustainable scrutiny method for customer relationship heed method is necessary to keep these services proper and effective. And for that purpose proper customer training policies are must follow steps. 2002) Service q uality gap In above material body seven gaps of service model is been shown. This model is a part of Parasuraman. As per the above pictorial representation the most important three gaps are Gap1, Gap5 and Gap6 these are very important because they directly deal with the customer and make a bond amongst the seller and buyer or manufacturer and customer. Gap1 Management perceptions versus customer expectations If proper market research is not done and miscommunication between two parties are in place or proper data transfer between the managements is not taking place then this situation can draw near. There a gap between customer expectations and management perception can arise if in an organization too many vertical management layer in place. Gap2 Services Specifications versus management perception If organisation goal is not do and model of the works are not standardized then quality of the services will not match with the management perceptions. And management will not be able to fulfil its commitment towards customers. So an uncomfortable situation can arise for the organisation. Gap3 Services delivery versus services specifications If proper team management is not going on and control over employees is lost and their work is not satisfactory then this situation may arise. As a subject very poor employee performance and less technological development happen. Then conflict of role in organization regarding jobs arises. Gap4 External communication versus service delivery If
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