Marketing changes thither have been many significant changes duncish down our association. One of this is the changing gender roles within our society and another(prenominal) is the changing attitudes toward health & fitness. Both of these have drive on consumer preferences or buying habits. Gender roles are no longer as accurate as it once was. in that location is now a trend of reserved roles. This is repayable to the act growth in a number of three-fold income households. There has been an increase of women in the workforce in the unfluctuating a couple of(prenominal) years. Women in the paid workforce occur less cartridge holder patronageping than the stay at residence women.
They tend to shop in the evenings and on weekends due to their particular schedules. They tend to sell stores which they shop in due to devisal. This happens due to the time constraints provided still earning an income they are less likely to be toll conscious. The working women are more likely to corrupt convenience foods and products and they tend to be brand and store loyal. In this...If you extremity to get a full essay, order it on our website:
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